Mark Abell

Partner, Bird & Bird. Mark is the global head of the Franchising, Licensing and Multi-Channel Strategies team and heads the Retail and Consumer Sector and International Education teams. Over the last 34 years he has constantly advised a wide range of household names and having written his doctoral thesis on 'The Law and Regulation of Franchising in the EU', Mark has acted as an expert to the WIPO and WTO on franchising and is co-editor of the world's leading legal periodical in his field of practice, 'The International Journal of Franchising Law'.